SHOULD INNOVATION START AT THE TOP?
Gregersen explains how great ideas arise in successful companies.
Hal Gregersen answers this question based on the research he conducted, within which some of the most successful entrepreneurs explained how they come up with and develop innovative ideas, and how experimentation is a key part of the process
Gregersen is a Professor of Leadership at INSEAD and a Senior Fellow at Innosight (a consulting firm). He is also a published author. To find out more about Hal Gregersen and his career, just click here.